Thanks for joining me on my webinar, “Copywriting for the Web”!
As you recall, we discussed starting your own “Swipe File” of websites. The idea is to “borrow” (not exactly swipe) ideas from others that you can adapt to your own needs.
- Bookmark what you like, but also jot down notes about why you like them
- Use your file to feed your internal idea factory
- Collect poor content and use it as reminder of what to avoid
Feel free to download this Swipe File Starter.
Happy writing!
