Category Archives: Nonprofits

Content Development for Your Website: Today’s Best Practices (Webinar)

Have you been putting off making needed changes to your website content? Not sure what will make the most impact? Need some detailed feedback?

Of course, you know that your website forms an essential part of your organization’s marketing. It needs to deliver compelling content that your readers eagerly engage with. The words and pictures have to jump off the screen and meet your readers where they are. But actually cranking out that copy can sometimes be a challenge.

This popular webinar will offer you plenty of tips and techniques to make sure your content is web reader-friendly, while it stresses your community impact.

TAKEAWAYS:
• 3 planning fundamentals that help you get the results you want
• What you need to know about today’s web users
• How to ensure website usability & accessibility
• Intro to Search Engine Optimization
• Recommended resources on the web

SPECIAL OPPORTUNITY: Would you like us to review your organization’s website live on the webinar? If so, just send us the URL. We will choose a few sites that represent a variety of content-related issues to address.

(BONUS: Participants are eligible for a special discount on a professional website audit.)

WHO’S THE WEBINAR FOR?

Anyone responsible for strategizing around and/or implementing their nonprofit website’s content development.

TESTIMONIALS FROM RECENT PARTICIPANTS:

“I feel very inspired to go back and work on my site!”

“This session was not just 101, but offered next-level info. It also had lots of critique of assumptions.”

“It was really, really good: comprehensive, well-organized, useful, and had relevant content.”

“The information presented was very valuable; it gave me a starting point in which to begin improving writing for both the website and grants.”

“In a short workshop, Dalya gave us simple, clear guidance that really shifted my approach to web copy for my organization. Her recommendations were powerful and simple – and all very do-able. As we began our website redesign process, I felt better equipped to communicate our needs to our designers. I also have great copywriting tools and guidelines available to me. It’s put us in a great position to create a much more effective and current redesigned website, and has informed updates we’ve made to our existing site in the meantime.”

Learn more and register for my October 30th webinar, part of Nonprofit Learning Lab’s Online Nonprofit Institute.

Featured Service: Grantwriting Coaching

With grantwriting coaching, anyone on your team can make grantseeking improvement a regular part of their professional development! They can choose to work with their coach for any period of time, from a few hours to several months, either one-on-one or alongside a team of colleagues. They will:

  • Get expert feedback and individual instruction that fits their learning style
  • Work on specific skills or fill knowledge gaps
  • Boost their confidence
  • Get their creative juices flowing

Thus far, all of my coaching clients have seen improvement in just a few sessions (some in as little as 1 session!).

Here are some recent comments:

“As someone fairly new to the fundraising world, I found it easy and not intimidating to approach Dalya with my questions… And best of all, her strategy is really working! This year we secured support from new funders and we are thrilled to finally diversify our portfolio.”

“We have had this project idea for a year and [working with Dalya] really helped prioritize the value of what we’re trying to do. I know that I’m going to get something out of every call, so it has made me actually set the time aside.” Continue reading

Social Impact & Innovation Conference Wrap-Up (April 2017)

We are introducing a new ongoing series on the highlights and key takeaways from social impact and innovation conferences around the world. Our team is actively engaged in helping to create a better world and one way we can help is to share the stories and visions of like-minded individuals and organizations. You can view our calendar of upcoming conferences and we would love to hear your thoughts and recommendations about other learning opportunities.

The month of April brought us better weather and a wealth of information from conferences in England to ones in Durham, NC and Philadelphia.

Media relations and marketing were the focal point at the Create Good Conference. “Offering a creative space for nonprofit communications professionals to ‘get the tools to get to work,’” the conference hosted workshops ranging from grassroots organizing and marketing to Millennials to the future and effectiveness of nonprofit communications. Keynote speaker, Shanelle Matthews, Director of Communications for Black Lives Matter, reminded us that “Mass communications is changing. Gmail has a 4% open rate. Remember that next time you send an email.” We can all work to inspire each other and help better the communities that we want to live in.

Continue reading